{"content":"

Ads, promotions, and spotlight campaigns are designed with different purposes to meet your store’s specific needs:

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With Marketing Manager, you can create and have full control of your marketing activities.

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 AdsPromotionsDine Out DiscountsSpotlight Campaign

Key benefits

Be at the top of your customer’s minds
Get more orders by featuring your store on prime real estate in the Grab app or showing up at the top of search results.

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Start at any budget and make every dollar count
No minimum threshold to try, and you can choose how you are charged - by clicks, impressions, or each confirmed order. You’ll always get near real-time reports.

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Designed for any level of marketing experience
Set up an ad in just a few clicks, or dive in and customise as much as you like.

Customise offers that fit your business
Choose from various offer types and target different customer bases to convert views into orders.

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Stand out from competition
Get a promotion badge to grab customers’ attention as they scroll, and attract them to visit and purchase from your restaurant.

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Pay only when an order comes in
You only pay when you make a sale from a promotion redemption.

Attract nearby Grab users and bring them into your physical store
Customers will discover you as they browse the Grab app. Stores closer to a user’s location are always shown first.

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Quick settlement as always
Enjoy the same swift settlement you've come to expect from all Grab services - as soon as the next day.

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Pay only when a customer dines
You only pay when a customer pays their bill after dining at the store.

Unlock enhanced visibility
Strategically position your store in reserved high visibility spaces that are available to Grab-hosted campaigns, to capture attention and drive sales.

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Streamlined efficiency
Simplify your efforts with an integrated approach. Spotlight campaigns bring together ads and promotions seamlessly, so it’s hassle-free for you.

Getting started

GrabMerchant app > Marketing tile > Create tab > Select Create your own campaign > Pick an audience objective > Tap Ads.

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GrabMerchant Portal (Web) > Marketing > Create > Select Search Ad or Image Ad under Create your own campaign.

GrabMerchant app > Marketing tile > Create tab > Select the type of promotion you want to run under Create your own campaign.

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GrabMerchant Portal (Web) > Marketing > Select the type of Promotion you want to run under Create your own campaign.

GrabMerchant app > Marketing tile > Select Dine Out Discounts > Create your own campaign.

GrabMerchant app > Marketing tile > Select a spotlight campaign you want to join under Join a Spotlight Campaign.

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GrabMerchant Portal (Web) > Marketing > Select a spotlight campaign you want to join under Join a Spotlight Campaign.

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Learn more about how you can create ads, promotions, dine out discounts, and spotlight campaigns.

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Should I pick one marketing solution or run them together?

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We recommend running ads and promotions together because they are complementary. Ads help more customers discover your store and promotions, while promotions give them the extra push to make an order. Our internal research shows that when you run them together, you can get up to 15% more promotion redemptions.

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